Wyndral

Performance marketing and AI creative · one team

We make the ads. We buy the media. We prove the return.

Creative, media buying and measurement on one team. We make your ads, run them on every major channel and track what actually comes back, down to SKAN and MMP level. Built for fast-scaling apps, games and ecommerce brands.

Ads per batch
20–80
From, per finished ad
€363
Channels, one team
7
Signal pipeline. An install passes five stages: Signal, MMP, SKAN, Check and Act. Signal install · src=meta MMP dedupe vs store: ok SKAN cv=38 → revenue Check geo holdout: lift Act brief next batch
Signal → MMP → SKAN → Check → Act decision

Creative formats 6 formats · 3 ratios

Six formats, cut for the placements you buy

Every batch mixes formats, so there is enough variation to learn from. Each ad is cut to 9:16, 4:5 and 1:1 and finished by a person before it ships.

  • Line drawing of a 9:16 vertical video ad: hook text marked for the first second, subtitles and a progress bar.

    9:161080 × 1920

    Vertical video

    Hook in the first second. Subtitles for sound-off viewing. Built for full-screen feeds.

    Reels · Stories · TikTok · Shorts

  • Line drawing of a 4:5 creator-style video: a person talking to camera, holding a product, with a recording marker.

    4:51080 × 1350

    UGC

    Creator-style footage: talking head, reaction, product in hand. Native to the feed, produced in-house.

    Feed · Reels · TikTok

  • Line drawing of a 1:1 motion ad: an element moving along a path, with keyframes marked on a timeline below.

    1:11080 × 1080

    Motion

    Animated product, interface walkthroughs and kinetic type. Readable in the first frame, with or without sound.

    Feed · Programmatic · In-app

  • Line drawing of a 4:5 static ad: bold headline, product pack, a new-badge and a call-to-action button.

    4:51080 × 1350

    Static

    One frame, one message. The fastest format to iterate when an angle needs a quick read.

    Feed · Shopping · Display

  • Line drawing of a 1:1 carousel ad: three square cards in sequence with pagination dots and a swipe direction.

    1:11080 × 1080

    Carousel

    Swipeable sequences for steps, features and comparisons. Each card has to earn the next swipe.

    Meta feed · TikTok

  • Line drawing of a 9:16 AI-generated concept: a generated landscape scene, a prompt bar and three variants with one selected.

    9:161080 × 1920

    AI concept

    AI-generated scenes and worlds. A new angle gets tested before anyone books a shoot.

    All placements

AI creative factory most requested

Brief in. Ads out. Straight into your campaigns.

Our own AI production line. Strategists write the direction, AI produces the video, and a person finishes every ad. It is how a brand tests at a volume a traditional shoot schedule cannot reach.

Formats
3 ratios
9:16, 4:5 and 1:1 for every placement
Finishing
100%
Edited, subtitled and colour-graded by a person
Per batch
20–80
Finished, launch-ready ads
Pricing
from €363
Per finished video ad
  1. 01

    Ideation and brief

    We concept the idea and set the creative direction.

  2. 02

    Creative brief

    Hooks, scripts and formats mapped to channel and audience.

  3. 03

    AI production

    Generated with AI. Edited and QA’d by people.

  4. 04

    Post-production

    Music, subtitles, colour. Every finishing touch.

  5. 05

    Ready to launch

    Spec’d for Meta, YouTube, TikTok and more.

Inside the factory

Produced by AI. Refined by people.

Every ad is concepted by a strategist, generated with AI, then edited, subtitled and colour-graded by a person before it ships.

  1. Strategistconcept and angle
  2. AIvideo generation
  3. Editoredit, subtitles, colour

Batch planner

indicative
Batch
40 ads
Ratios
× 3 ratios (9:16, 4:5, 1:1)
Price
from €14,520

Indicative: 40 × €363 per finished ad. The final quote follows the brief.

Plan this batch

Playbooks 4 starting points

Playbooks for apps, games and ecommerce

Four starting points. Each is built around the one number that decides whether spend can scale.

What we run 3 disciplines · 1 team

The ads, the campaigns, the proof. Under one roof.

For CMOs and founders who want the ads, the media and the measurement handled by one accountable team. Not three vendors pointing at each other.

Spec sheet · what each discipline covers
UnitDisciplineScopeSpec
01Paid media Paid media and user acquisition

We run your campaigns end to end: strategy, builds, bids and budgets, with reporting against your MMP data, not screenshots.

See the channels
Google
App campaigns, search and YouTube
Meta
Paid social and app campaigns
TikTok
Creative built for the feed
Apple Ads
Search, Today tab, product page
Snapchat
Full-screen vertical video
Moloco
Programmatic app growth
ChatGPT Ads
Ads while buyers research
02Creative AI creative production

20 to 80 finished video ads per batch, from €363 each, handed straight to the buyers running your account.

See the factory
Batch
20–80 finished ads
Price
From €363 per finished ad
Ratios
9:16 · 4:5 · 1:1
Finishing
100% by a person
03Measurement Tracking, attribution and incrementality

Campaigns are only as good as the numbers steering them. We set up and audit MMPs like AppsFlyer and Adjust, map SKAN conversion values on iOS, and run incrementality tests when attribution alone cannot answer the question.

See the measurement chain
SKAN
Conversion value mapping, postback windows, null-value diagnosis
MMP
AppsFlyer and Adjust setup, SDK and event QA, dedupe rules
Lift
Geo holdouts and incrementality tests when attribution runs out

Measurement chain 5 stages

How a single install becomes a decision

  1. 1/5

    Signal

    Meta, Google, TikTok, Apple Ads, Snapchat

  2. 2/5

    MMP

    AppsFlyer or Adjust, deduped against store data

  3. 3/5

    SKAN

    iOS postback, conversion value decoded to a revenue event

  4. 4/5

    Check

    Geo holdout confirms the lift is real, not correlation

  5. 5/5

    Act

    Budget and creative briefed from what actually returned

The loop 4 steps, repeated

Research, create, buy, learn. Then again.

  1. 01 · Research

    Where the money actually is

    We start in your account and your store or site, not in a template. Which audiences already convert. Which creative angles are worn out. What the category is bidding.

    • Account, store listing and site data
    • Creative angles already saturated
    • Category and competitor bidding
  2. 02 · Create

    A batch, not a one-off

    Creative is made in batches of 20 to 80 finished ads, from €363 each. Enough variation to learn something, instead of one hero asset to defend.

    • Video, UGC and AI-generated concepts
    • 20 to 80 finished ads per batch
    • Built for the placements you actually buy
  3. 03 · Buy

    One team on every channel

    The people who briefed the creative run the spend across Google, Meta, TikTok, Apple Ads, Snapchat, Moloco and ChatGPT Ads. Nothing gets handed over a wall.

    • Google, Meta, TikTok, Apple Ads, Snapchat
    • Moloco and ChatGPT Ads
    • Full account access, always
  4. 04 · Learn

    The result decides the next batch

    What returned tells us what to make next. Every review runs on SKAN and MMP numbers, so the next batch is briefed from evidence, not opinion.

    • Spend and attribution visible to you
    • Winning angles briefed back into creative
    • No black boxes, no hidden rebates

Also on the bench 7 add-ons

More channels and levers, run by the same team

  • Channel

    TikTok Ads

    Creative built for the feed, so your budget converts instead of getting scrolled past.

  • Channel

    Apple Ads

    Catch people at the moment they are already searching the App Store for what you do.

  • Channel

    Snapchat Ads

    Reach a younger audience with full-screen video that feels native, not repurposed.

  • Channel

    ChatGPT Ads

    Show up while your buyers research inside ChatGPT, before they reach a search box.

  • Conversion

    App Store Optimization

    Convert more of the traffic you already pay for, before it ever reaches a paid click.

  • Retention

    CRM and retention

    Keep the users you paid to acquire, so every euro of spend keeps earning.

  • Discovery

    Answer Engine Optimization

    When buyers ask ChatGPT or Perplexity what to use, we make sure your name comes up. Measured like any other channel.

About Wyndral

Growth is a creative problem before it is a media problem.

Wyndral is fully remote and distributed across time zones. We work for fast-scaling apps, games and ecommerce brands.

  1. 01

    Creative leads, media scales it

    Creative decides whether a campaign scales, so every engagement starts from the ad. Media buying and measurement decide how far and how fast it goes.

  2. 02

    Operators over vendors

    Everyone on the team has run a channel in production. You talk to the person doing the work.

  3. 03

    Transparency by default

    You see the spend, the MMP data, the attribution logic and the incrementality tests behind every decision. No black boxes.

  4. 04

    Share the playbook

    You get the reasoning, the test plans and the learnings, written down.

Platforms and stack 7 channels · 1 measurement layer

Platforms and measurement stack

One team runs the spend on every channel and measures it in your MMP. The numbers you see are the numbers we steer by.

Channels we run and the measurement layer behind them
IDPlatformTypeWhat we run
CH-01GoogleSearch and appApp campaigns, search and YouTube
CH-02MetaPaid socialPaid social and app campaigns
CH-03TikTokPaid socialCreative built for the feed
CH-04SnapchatPaid socialFull-screen video that feels native
CH-05Apple AdsApp Store searchSearch, Today tab, product page
CH-06MolocoProgrammaticProgrammatic app growth
CH-07ChatGPT AdsConversationalAds while buyers research
MS-01MeasurementMMP and SKANAppsFlyer, Adjust and SKAN, under every channel above

FAQ

Frequently asked questions

Straight answers. If yours is missing, put it in the message.

What does Wyndral actually do?

Wyndral is a performance marketing agency for apps, games and ecommerce brands. We run performance marketing and user acquisition end to end. We produce the ad creative, including AI-generated video and UGC, and the same team buys the media across Google, Meta, TikTok, Apple Ads, Snapchat, Moloco and ChatGPT Ads. Then we report on what the spend returned.

How is creative priced?

In batches of 20 to 80 finished ads, from €363 per finished video ad. A batch gives enough variation to learn something, instead of one hero asset to defend.

Which platforms do you run?

Google, Meta, TikTok, Apple Ads, Snapchat, Moloco and ChatGPT Ads. The team that briefs the creative runs all seven, so nothing gets handed over a wall.

What is the AI Creative Factory?

Wyndral’s own AI creative production line. A strategist concepts the idea, AI generates the video, and our team edits, subtitles and colour-grades every ad before it ships. Ads ship in batches of 20 to 80 finished ads, from €363 each.

Do you produce the creative or just buy the media?

Both, and deliberately on one team. We produce video, UGC and AI-generated ad creative in batches of 20 to 80 finished ads, from €363 per ad. The media buyers running your account decide what gets made next, based on what the last batch returned.

What is your approach to tracking and attribution?

Measurement is its own discipline here. Your MMP, AppsFlyer or Adjust, is set up and audited so the data can be trusted. SKAN conversion values are mapped to the events that predict revenue on iOS. When attribution alone cannot answer a question, we run incrementality tests. You see the same dashboards we do.

Who runs my account day to day?

Operators, not account managers. Everyone at Wyndral has run a channel in production, so the person you talk to is the person making the changes. You see the spend, the attribution and the reasoning behind every decision.

What size of advertiser do you work with?

Ambitious, fast-scaling apps, games and ecommerce brands that already have a product in market and budget behind it. Usually the CMO, the founder or the growth lead. That covers mobile app marketing, user acquisition for mobile games and app store optimization.

Ready when you are

Let’s run the numbers on your account

Tell us the account, the target and the constraint. We reply with what we would test first and what it would cost. Straight answers for the person who owns the number.

  • 20–80ads per batch
  • €363from, per ad
  • 7channels, one team
  • Fullaccount access
See the playbooks

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